Work

Service design blueprint

Service design blueprint

Service design blueprint

Mapping out onboarding

Mapping out onboarding

Mapping out onboarding

By understanding the full onboarding journey for a new customer, we can design a better product.

By understanding the full onboarding journey for a new customer, we can design a better product.

By understanding the full onboarding journey for a new customer, we can design a better product.

Company

Company

Company

SimplePractice

SimplePractice

SimplePractice

Skills

Skills

Skills

Product Design UI & UX Design

Product Design UI & UX Design

Product Design UI & UX Design

Category

Category

Category

Growth

Growth

Growth

Date

Date

Date

Currently in progress

Currently in progress

Currently in progress

Challenge

Challenge

Challenge

The onboarding team at SimplePractice connects the pre-conversion marketing side of the experience to the post-conversion product side of the experience. There are a lot of moving parts and many stakeholders (Customer Success, Marketing, Product, etc.) We needed to see the full journey.

The onboarding team at SimplePractice connects the pre-conversion marketing side of the experience to the post-conversion product side of the experience. There are a lot of moving parts and many stakeholders (Customer Success, Marketing, Product, etc.) We needed to see the full journey.

The onboarding team at SimplePractice connects the pre-conversion marketing side of the experience to the post-conversion product side of the experience. There are a lot of moving parts and many stakeholders (Customer Success, Marketing, Product, etc.) We needed to see the full journey.

The impact I made

The impact
I made

I used Figma Make to create the most robust service design blueprint we'd ever had on our team. I took into account front-stage and back-stage touchpoints, taking into account CS, Marketing, and Product. I also broke the blueprint into 2 distinct customer groups (experienced clinicians vs. new clinicians) to see the differences.

I used Figma Make to create the most robust service design blueprint we'd ever had on our team. I took into account front-stage and back-stage touchpoints, taking into account CS, Marketing, and Product. I also broke the blueprint into 2 distinct customer groups (experienced clinicians vs. new clinicians) to see the differences.

I used Figma Make to create the most robust service design blueprint we'd ever had on our team. I took into account front-stage and back-stage touchpoints, taking into account CS, Marketing, and Product. I also broke the blueprint into 2 distinct customer groups (experienced clinicians vs. new clinicians) to see the differences.

Tangible results

Tangible
results

Results coming soon!

Results coming soon!

Results coming soon!