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Service design blueprint
Service design blueprint
Service design blueprint
Mapping out onboarding
Mapping out onboarding
Mapping out onboarding
By understanding the full onboarding journey for a new customer, we can design a better product.
By understanding the full onboarding journey for a new customer, we can design a better product.
By understanding the full onboarding journey for a new customer, we can design a better product.
Company
Company
Company
SimplePractice
SimplePractice
SimplePractice
Skills
Skills
Skills
Product Design UI & UX Design
Product Design UI & UX Design
Product Design UI & UX Design
Category
Category
Category
Growth
Growth
Growth
Date
Date
Date
Currently in progress
Currently in progress
Currently in progress



Challenge
Challenge
Challenge
The onboarding team at SimplePractice connects the pre-conversion marketing side of the experience to the post-conversion product side of the experience. There are a lot of moving parts and many stakeholders (Customer Success, Marketing, Product, etc.) We needed to see the full journey.
The onboarding team at SimplePractice connects the pre-conversion marketing side of the experience to the post-conversion product side of the experience. There are a lot of moving parts and many stakeholders (Customer Success, Marketing, Product, etc.) We needed to see the full journey.
The onboarding team at SimplePractice connects the pre-conversion marketing side of the experience to the post-conversion product side of the experience. There are a lot of moving parts and many stakeholders (Customer Success, Marketing, Product, etc.) We needed to see the full journey.
The impact I made
The impact
I made
I used Figma Make to create the most robust service design blueprint we'd ever had on our team. I took into account front-stage and back-stage touchpoints, taking into account CS, Marketing, and Product. I also broke the blueprint into 2 distinct customer groups (experienced clinicians vs. new clinicians) to see the differences.
I used Figma Make to create the most robust service design blueprint we'd ever had on our team. I took into account front-stage and back-stage touchpoints, taking into account CS, Marketing, and Product. I also broke the blueprint into 2 distinct customer groups (experienced clinicians vs. new clinicians) to see the differences.
I used Figma Make to create the most robust service design blueprint we'd ever had on our team. I took into account front-stage and back-stage touchpoints, taking into account CS, Marketing, and Product. I also broke the blueprint into 2 distinct customer groups (experienced clinicians vs. new clinicians) to see the differences.



Tangible results
Tangible
results
Results coming soon!
Results coming soon!
Results coming soon!